EDMOND LAU

Edmond Lau (aka. nstlgiaxpress) is a cultural strategist, writer, and meme artist. His work examines internet aesthetics, emerging trends, and the politics of taste. His viral essay “The Dark Mode Shift” has been cited in The New Yorker , The Financial Times , and The Guardian. He helps brand understand the forces that shape their identity and how they can define their position within contemporary culture. You may also be familiar with his memes.

For project enquiries, please email

Selected Client Experience
Blockchain Capital
Coach
Cosmos
FWB FEST
Gitcoin
Koodos Labs
Pangaia
Protein Studios
Seed Club Ventures
Swiss Private Bank (NDA)
Ultra-Luxury Hospitality Group (NDA)
Zerion
ZINE
Zora

Selected Writing & Speaking   
Future Commerce
FWB Fest  
GQ  
Hannah Grey VC
Tasteland     

Press Mentions    
1Granary
El Pais
Glossy
The Financial Times
The Guardian

The New Yorker  





WHAT I’VE BEEN WORKING ON
   
05.Research Sprint 
Coach (Pitch)
Cultural Strategy
2025

I was engaged by an agency partner pitching Coach to conduct a two-day cultural and competitive audit mapping emerging Gen Z narratives in China and distilling insights into a report that identified whitespace opportunities in cultural positioning, tone, and collaboration strategy.

 1